Custom Hair Color in Stoneham, MA
Lived-in balayage, modern blonding, platinum, vivids, and the big transformations. Every color service includes haircut maintenance or a blow dry and style. Our color artists are Julie, Toni, Gianna, and Steph, and from subtle to a WILD transformation, we'll get you to your hair goals!
Prices differ by artist, so each one is listed below. Prices as of 2026-09-27 and may change.
Balayage and blonding
Soft, lived-in blonding that grows out effortlessly, and maintenance appointments built to stretch the time between visits.
Balayage
$225–$400+ · 2 hr 30 min–4 hr 30 min
A freehand, painted highlighting technique that gives your hair a soft, sun-kissed look. With a custom blend of color, this low-maintenance service creates a natural, lived-in effect that grows out effortlessly.
Julie $400+ · Toni $400 · Gianna $225–$250 · Steph $300–$350
Full Custom Color
$225–$500+ · 3 hr–4 hr
You're going all in. Ideal for first timers wanting modern blonding, this comprehensive service will address the full length of the hair. You may also book this session for all-over, high impact maintenance of a custom color service, usually done 1-2 times per year. Haircut maintenance and blow dry and style are included.
Julie $500+ · Toni $500 · Gianna $225–$250 · Steph $400–$450
Partial Custom Color
$195–$400 · 2 hr 30 min–3 hr
Our Partial is most often booked to maintain the modern blonding services we do here at The WILD. This application is from the hairline back through the crown, and includes multiple steps to ensure you can go longer between appointments. Haircut maintenance or blow dry and style included.
Julie $400 · Toni $400 · Gianna $195–$225 · Steph $300–$350
Face Frame Color
$150–$300+ · 1 hr 45 min–2 hr 30 min
This is our go-to maintenance after receiving a Partial or Full Color service. A face framing highlight is characterized by a bright front hairline, tailored to achieve either a subtle or highly contrasting look. We recommend this appointment up to 10 weeks after your original service. Haircut maintenance or blow dry and style included.
Julie $300+ · Toni $300 · Gianna $150–$175 · Steph $200–$250
Platinum Color
$250–$450 · 3 hr–4 hr
This service is meant to retouch new growth of up to 8 weeks on a preexisting global bleach application. This color appointment includes customized toning to eliminate brassiness and keep your color fresh, as well as a haircut refresh or blowout and style.
Julie $450 · Gianna $250–$300 · Steph $300–$350
Vivid and transformational color
Hourly sessions for the babes who want high-impact results: vivid fashion shades and the jaw-dropping before and after. Transformational Color is also recommended for corrective work.
Vivid Color
$150–$175/hr · 2 hr–4 hr
An hourly creative color session with the full spectrum of color at your disposal. This appointment can include any blonding prior to your vivid application. Haircut maintenance or blow dry and style included.
Transformational Color
$150–$175/hr (some options priced at booking) · 4 hr–6 hr
A hourly session for the babes who desire undeniably high-impact results. The jaw dropping before and after. This service is also recommended for corrective work where we pull out all the stops to erase the past and recreate your desired look. Haircut maintenance or blow dry and style are included.
Julie $175/hr · Toni $175/hr · Gianna Price varies · Steph $150/hr
All-over color
Single-process color to cover greys, refresh your tone, or change your natural color.
Gloss, smoothing, and treatments
Shine, smoothing, and conditioning services.
Gloss + Cut Or Style
$130–$225 · 1 hr 15 min–2 hr
A high-shine gloss to refresh tone and boost radiance, paired with a haircut or style.
Julie $225 · Toni $225 · Gianna $130–$150 · Steph $200
Brazilian Blowout
$450 · 2 hr 30 min
A smoothing keratin treatment designed to last up to 5 months. Haircut maintenance is included (if preferred) after the blowout and style.
Hydrate + Style
$125 · 1 hr 15 min
An intense, nutrient-rich conditioning treatment to repair, hydrate, and revive hair, finished with a blowout + style.
Our artists on color
- Julie Lindstrom, Co-Founder / Stylist. Julie loves color as much as extensions, from soft, lived-in balayage to platinum and full transformations, always keeping the health of your hair front and center.
- Toni LoPresti, Co-Founder / Stylist. She has traveled the world pursuing the latest techniques in the ever-evolving landscape of custom color and extensions, and she finds great joy in sharing her skills with her gorgeous guests.
- Gianna Scourletis, Junior Stylist. She specializes in dimensional blondes and lived-in color, creating effortless, natural blends that grow out beautifully and keep hair looking fresh between appointments.
- Steph Geib, Stylist. Steph considers herself a professional BFF, specializing in wild fashion colors and precision blonding.
In the press
- Modern Salon: The Modern Artist: Stephanie Geib (2026-07-27)
New color client?
Send us your inspo through our virtual color consultation, or book right in with the artist you want. We can't wait to meet you! We're at 5 Central Street, Suite 203 (second floor), Stoneham, MA. Call 781-267-1479.